T.G.I. Fridays Essay Example | Topics and Well Written Essays - 500 words

T.G.I. Fridays - Essay ExampleThe inner decor of the restaurant gives it a feel of a theatrical stage, the ambience, the service, the product along with the package make the assure memorable for the customers. The study deals with evaluating the service technologies used and assessing the image created by it in the minds of the people and the media. Moreover, the success attained by the T.G.I. Fridays social media campaign allow for also be evaluated. Discussion The T.G.I Fridays provides mass customisation service to the customers to maintain the standard and make them feel valued. The service technologies used the restaurant include the item of Sale (POS) to rationalise its front and back office procedures to make the guests enjoy the service and experience the quality of offerings. T.G.I Fridays has used the customisation technology to provide individualize menu to the customers satisfying their request through menu permutation. The restaurant uses the computer technology to m onitor the timely service delivery of foods by the employees with standardised behaviour. The onset of the management is to provide distinguished and standard quality by implementing hard and soft elements in the service. The hard element is the used is the parking facility which helps in attracting more customers.